Korea Grand Sale Press Conference

The first week of January 2017 has already passed. Time really flies, doesn’t it?
Are you keeping your New Year’s resolutions?
The Visit Korea Committee is preparing many new projects for the year ahead.

First, let’s take a look at the press conference for the <Korea Grand Sale> :D


You must have heard of the Korea Grand Sale.
It’s an annual shopping festival with discounts offered by various retailers, airline carriers and hotels.
This year’s Korea Grand Sale for foreign tourists will be from Friday, January 20 to Tuesday, February 28


The press conference for the Korea Grand Sale 2017 was held in Seoulgaon,
a restaurant at the Sejong Center for the Performing Arts.


The Secretary-General of the Visit Korea Committee gave an opening speech in the presence of many reporters.


This year’s Korea Grand Sale, which takes place a year ahead of the PyeongChang 2018 Olympic Winter Games, also features events and activities that promote winter sports. It will be held in conjunction with the 2017–2018 Visit Gangwon Year campaign staged in PyeongChang, Gangwon Province.


The 2017–2018 Visit Gangwon Year was introduced by Domestic Marketing Manager Kim Kang-min and Overseas Marketing Manager Joo Eun-jeong from the Tourism Marketing Department under the Gangwon Provincial Office’s Culture, Tourism and Sports Bureau.
Together with the Visit Korea Committee, Gangwon plans to draw more foreign tourists and promote the PyeongChang Olympics through events such as the Olympics Festival,
Gyeongpo International Fireworks Festival, and K-Drama in PyeongChang.
Goblin: The Lonely and Great God, a popular Korean drama by tvN, is also being shot in Gangwon.


The press conference for the Korean Grand Sale began following a brief introduction of the Visit Gangwon Year.
First launched in 2011, the Korea Grand Sale laid the foundation for shopping and tourism in Korea until 2016.
Last year, the shopping campaign was expanded into a culture and tour festival. The Visit Korea Committee aims to develop it into a global high-end shopping festival by 2019.


Many reporters were typing away fervently during the press conference.
How exciting that the press conference will soon be featured in newspapers!


The press conference concluded with a Q&A session.

The questions covered general event-related issues and the newly launched Korea Tour Card.
With the new card, foreign tourists will be able to use public transportation in Korea more conveniently without having to purchase one-day passes.
Please click below for more information on the Korea Tour Card.

   http://vkc.or.kr/en/main-project/korea-tour-card/


After the Q&A session,
the staff members of the Visit Korea Committee continued to personally address questions during lunch.

The official website of the Visit Korea Year has a special event celebrating the launch of the Korea Grand Sale. Join in for a chance to win a 1 ticket Seoul Myeongdong L7 Hotel accommodation and a ‘2016-2018 Visit Korea Year’ Gift pack! 
< Click to visit event page >

Many have worked hard to ensure the success of the Korea Grand Sale 2017.
Do spread the word about this upcoming event!